Mattel Comes Out With Smaller 3D Printer So That Kids Can Printout Toys
All work and no play makes Jack a dull boy. And Mattel, known for toys like Hot Wheels and Barbie dolls, doesn’t want dull kids. It has come out with a small 3D printer that will help kids print out their own toys.
The company, in collaboration with Autodesk, announced ThingMaker Design app and the ThingMaker 3D Printer on Monday at New York’s Toy Fair. The device will be available for pre-order on Amazon US from Monday at a price of $299.
Previously announced in April 2015, this printer helps kids build toys at home. The ThingMaker 3D Printer is basically a re imaging of ThingMaker, a toy creator sold by Mattel in 1960s.
ThingMaker printer pairs with an app to create wide array of toys and figurines. You simply have to connect the printer to the app installed on your smartphone or iPhone, design your toy using objects available in its large library or customise the pre installed templates in the app. When the image is ready, designs is sent the 3D printer, which prints parts in batches for easy assembly via ball and socket joints.
Mattel will have a variety of filament colour options available for the ThingMaker 3D Printer with additional design content including branded options rolling out at a later date. The ThingMaker Design App also works with other 3D printers.
“In today’s digital age, it’s more important than ever for families to transcend the digital world and make their ideas real,” said Aslan Appleman, senior director, at Mattel. “ThingMaker pushes the boundaries of imaginative play, giving families countless ways to customize their toys and let their creativity run wild. We’re thrilled to work with the 3D design experts at Autodesk to bring this one of a kind experience to life.”